Strategic Innovation Sustained Ingenuity and the innovation emerging from such thought process is the only way forward to stay competitive and progress in ever changing Environment. Culture of Ingenuity across all levels of the organization has to be the direction set by the top management to be fit and be motivated at all times of business. Innovation shall not stay in the mind alone. There need to be a drive to have congruence between such thoughts, words & actions. Aligning strategy with market trends with innovatively helps lowering the cost & improves differentiation . GG Engineering & Consultancy act as active change agent and secures the qualitative growth.